Sponsorship | 615 Week Nashville

BUILT BY NASHVILLE, FOR NASHVILLE

BUILD WITH THE CITY.

615 Week is Nashville's official culture and community celebration — six days, one city, one culture. Partnering with 615 Week means your brand shows up where Nashville actually is: in the music, the movement, the community.

WHY 615 WEEK

A COMMITMENT. TO COMMUNITY.

6

DAYS

June 15–20, 2026

7

EVENTS

Concert, culture, wellness, block party, pool party & more

1

CITY

NASHVILLE'S CULTURAL WEEK

The artists and dreamers, the designers and chefs, the visionaries and locals have been a driving force in preserving the authentic identity of our city.

— Mayor Freddie O'Connell, 615 Day Proclamation (2024)

THE WEEK

WHAT YOU'RE BUILDING WITH.

MON 6/15

KICKOFF CONCERT

Aura Events Center | 7PM–11PM

The opening moment. 1,000–1,200 attendees.

THU 6/18

615 BLOCK PARTY

Hosted by Live Nation | Venue TBA

Full-scale community takeover. 800–1,500 attendees.

TUE 6/16

CREATIVES & CULTURE

Live Nation | 5:30PM–8PM

Panel + mixer for Nashville's creative class. 100 curated guests.

SAT 6/20 AM

61 FITNESS

9:00 AM–12:30 PM

Movement with Averianna. 150–250 wellness attendees.

WED 6/17

615 CULTURE HOUSE

Venue TBA | 6PM–10PM

Nashville Then, Now, Next. 150–200 editorial attendees.

SAT 6/20 PM

POOL PARTY

Drift Hotel | 2:00 PM–7:00 PM

The closing celebration. 120–150 lifestyle attendees.

SPONSORSHIP OPPORTUNITIES

CHOOSE YOUR LEVEL

Budget Goal: $50,000 · Cash + In-Kind Welcome

$500–$2,500

COMMUNITY SPONSOR

Local businesses and emerging brands supporting culture and community throughout the week.

$2,500–$7,500

IMPACT SPONSOR

Brands seeking stronger event presence, promotional inclusion, and meaningful engagement.

$7,500–$15,000

PRESENTING SPONSOR

Premium visibility, top recognition, and alignment across the full 615 Week experience.

Custom sponsorships and in-kind partnerships also available for specific events and activations.

WHAT YOU GET

BUILD YOUR PARTNERSHIP.

VISIBILITY

Logo placement, signage, "presented by" recognition

ONSITE

Pop-ups, sampling, lounges, photo moments

ON-MIC

Host mentions, presented segments, VIP hours

DIGITAL

Co-branded Reels, TikToks, creator collabs

RECAP

Deliverables report, photo/video assets

ALREADY IN

ON BOARD FOR 2026.

To play, press and hold the enter key. To stop, release the enter key.

LET'S BUILD SOMETHING

START THE CONVERSATION.

Our partnerships team reviews every inquiry personally and follows up within 48 business hours.

First name

Last name

Phone number

Your role / title

Company / Brand name

Website / Instagram / LinkedIn

Brand reach

Industry / Category

Which sponsorship tier aligns with your brand?

Which event(s) align best with your brand? (615 Day Concert, Creatives & Culture, Culture House, Block Party, Ramen & R&B, 61 Fitness, Pool Party, Full week, Not sure)

Which partnership benefits interest you most? (Brand visibility, onsite presence, on-mic integration, content/digital, custom activation, etc.)

In-Kind / Trade contribution (product, service, hospitality, production, venue, talent, merchandise, etc.) — optional

What does a successful partnership with 615 Week look like for your brand?

Has your brand sponsored cultural events before?

If yes, share a few examples — optional

Ideal decision and contract timeline?

How did you hear about 615 Week?

Anything else we should know about your brand, goals, or partnership vision? — optional

Prefer to connect directly? info@the615day.com · @the615day